Teamdrink 2015 February 19

Attendees

• Steven, Ligia, Violeta, Sabina, Cristi, George, Ovidiu, Cosmin, Andrei, Bogdan, Tiberiu, Marius, Cristian, Cornel, AlexS, Dan, Liviu

Agenda Topics

Projects

• MY 30m extension
• MY 50m extension
• Heesen 47m
• Heesen 50m
• MY 70m NX
  • structure
  • piping
• MY 97m NX structure
• Drettman 40m
• SY 19m
• MY 18m
• SN40 BN5 + 6
• Catamaran 12m
• Pontoon platform
• Luxe motor 38m
• Home furniture

Offers

• SY 25m - Waterline design
• Houseboat - Tucker Designs
• Bestevaer 45 - KM
• Bestevaer 45 interior kit - KM
• MY 24m hull - KP
• MY 12m interior - Robin
• Afrikat 62 - SRF
• budget boat - SRF

Personnel

• Cristian has decided to leave Navyk per March 1st
• for the time being, no new hire

Office

• new printer: to install on every computer
• heating: the heater works for now; Comrimet may replace it in autumn

Marketing

• Nantes
  • visit to Stirling Design

Brainstorm session

Tiberiu

• website with great content: photos, videos, relevant text (stories) >> Liviu, AlexS, Andrei
• publicity in newspapers/radios/dedicated magazines
• fliers
• stickers on the car
• newsletter emails (for existing clients?) >> Liviu, AlexS
• video updates (Youtube etc.) >> AlexS, Cristian
• webinars on certain topics (make monthly announcements) >> AlexS
• publicity on websites with space for ads
• participation in events and boatshows (also gives great content for news, pictures): rent booth, give away things >> Ovidiu
• apply for business awards: on the long term
• change the tel. no.: 07...NAVYK (SH: list company in international Yellow pages?)
• website: offer free wallpapers/images
• mascot for Navyk

Bogdan

• brochures, business cards, clothing (for the team to wear at events & boatshows) >> AlexS, Andrei
• face to face meetings >> AlexS
  • tours (concentrate on certain geographical areas) >> Liviu
  • go to shows, rent booth
• website section for news, giving the users the possibility to comment
• participate in conferences for software users

Marius

• send video presentation of the company by post
• concentrate on Antwerp, Ostende: Belgian companies looking for companies in Eastern Europe?
• publicity in magazines (using a picture, rather than words >> more impact)
• list Navyk in exhibition catalogues and advertisements

Liviu

• focus on the internet approach

AlexS

• Facebook paid ads
• make high quality renderings for projects (for non-existing projects, as well)

Cristi

• consult with his sister who is a marketing specialist
• approach Asian market: Turkey, Saudi Arabia, etc.

Dan

• SEO for website

Ovidiu

• ask Tony Tucker for references
• get insight from a yard regarding their purchasing process
• offer free projects
• get help from others: Smit, DMT

Violeta

• Youtube commercials

Cosmin

• active website
• newletters regarding projects that are work in progress
• corporate video presentation
• gifts for our existing clients

Andrei

• website
• brochures and fliers
• corporate video presentation

Ligia

• Facebook:
  • news about the clients that we wish to have
  • like other companies
• give references to other companies on our website: ask for permission?
• make small models of the boats that we are working on and display them at shows

Steven

• become a software distributor for SC, Rhino
• boatshows calendar: plan in advance
• make exports while working >> pictures for website and marketing materials